Dit is een stukje uit het artikel "Sega Saturn: The Pleasure and Pain" geschreven door 1up.com. Ik vond het een erg leuk stuk, vooral omdat ik nog niet alles wist achter het falen van de Saturn.quote:Back in 1985, when Nintendo successfully resurrected the videogame industry in the U.S. with their Nintendo Entertainment System, it didn't take long for other hardware manufacturers - both American and Japanese - to enter the fray. Sega was one such manufacturer, releasing their technologically superior Sega Master System soon after Nintendo entered the market. They enjoyed about as much success as anyone outside of Nintendo did back in those days, which is to say they secured, at best, about 5% of the market.
Dus toen al ging de concurrentie van Nintendo zich meer richten op de 'volwassen' gamer.quote:In Kalinske's own words: "I went to Japan and told the board we had to take Altered Beast out of the hardware, put our best title Sonic the Hedgehog (which was joint US and Japan development) in, lower the hardware price to $149.00, staff up in the U.S. and develop a lot more American Sports and licensed titles, Provide large incentives for the 3rd Party community to support us, and take on Nintendo in our advertising by making fun of them, telling the world that our Genesis Games were better, and targeting teens not kids ( i.e. we became one of the largest advertisers on MTV). The board talked in Japanese for about an hour, at the end Nakayama -san said we don't agree with anything you want to do and started to leave the room. I thought that was the shortest CEO tenure in history, but he turned at the door and said "I promised you a free hand so go ahead with your plans, we'll support you".
Dus hier was eigenlijk al het lot van de Dreamcast (en SEGA in het geheel als console ontwikelaar) beslist.quote:"Our sports titles along with EA's were great, our Strategy and Role Playing Games targeted the older male, we had the hot licenses, and Sonic was one of the best games ever made. In a short time we had a 50+% share of the console market."
But a series of horrible, often baffling decisions in the following years would see Sega take a dramatic plunge from top videogame hardware manufacturer to struggling also-ran, ultimately getting out of the manufacturing business altogether. The beginning of the end, in most fans' eyes, is the Sega Saturn.
Yep, dat is iets wat überhaupt door Nintendo te laat gezien is: dat mensen ouder dan 12 ook spelletjes konden spelen. Heeft ook met de Japanse cultuur te maken, als je die leeftijd hebt moet je leren, studeren en daarna werken, en heb je geen tijd voor spelletjes! Alleen de Gameboy was ook meer naar de werkende mens gemarket, om tijd te doden (reizen e.d.) en niet zo zeer om vrije tijd mee te vullen.quote:Op donderdag 11 augustus 2005 12:27 schreef Notorious_Roy het volgende:
Mooiste stuk uit dat artikel is dit:
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Dus toen al ging de concurrentie van Nintendo zich meer richten op de 'volwassen' gamer.
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